Senior Digital Marketing Manager

What would you do

• Develop a digital marketing strategy across all BU’s and supporting our alliances team, plus strategic initiatives
• Establish the end-to-end digital marketing capabilities that aligns with the needs and goals of the businesses
• Lead, grow and develop our digital marketing shared services team
• Establish best practices around the use of data and analytics to inform digital marketing campaign effectiveness
• Manage the relationship with our support eco-systems (e.g. agencies, etc.)
• Lead the analytics and reporting function in digital campaigns with a focus on optimization.
• Develop and execute email and newsletter campaigns, including audience selection and segmentation, marketing automation, and lead generation.
• Create and optimize digital nurturing streams and setup trigger email marketing campaign
• Manage and optimize display and native advertising campaigns, including retargeting and paid search.
• Develop and implement SEO and web strategy to drive traffic to our website and improve our search engine rankings.
• Develop and optimize campaign landing pages to improve conversion rates and lead generation (CRO)
• Conduct research on potential email and mailing lists to target new audiences and improve lead generation.
• Management website health, web development & optimization, security, and integration of website content and features across all Enhesa Company group members

What would we expect from you?

• Specialization degree in Digital marketing and/or Master in Business Economics, Marketing, Communication, Business Administration or equivalent
• Minimum of 8 years of experience in digital marketing, with a focus on lead generation and brand awareness.
• Minimum of 5 years managing teams and leading people.
• Strong understanding of email marketing, marketing automation, and lead generation strategies.
• Experience with display and native advertising, SEO and web strategy, and programmatic and display advertising.
• Strong analytical skills and experience with A/B testing and CRO.
• Experience with website management, including web development and optimization, security, and content integration.
• Knowledge of HubSpot and Ms Dynamics is a plus
• Ability to work independently and handle multiple projects simultaneously in a fast-paced environment.
• Excellent communication and leadership skills.
• Highly organized
• Self-motivated
• Customer-focused
• Able to manage budgets

Who we are

A global company with more than 40 nationalities working together daily all over the world. Enhesa is a fast-growing company with tremendous ambitions to be the world’s most famous brands ‘’go-to partner’’ for all information on environmental, health and safety compliance! As a dynamic and growing consultancy, we are constantly seeking to recruit talented and motivated legal professionals.

Our mission is to:

• Identify EHS requirements for industry
• Provide EHS compliance tools to companies
• Advise companies in developing and implementing corporate EHS strategies

Enhesa’s core clients include Fortune 500 multinational companies. For more information visit www.enhesa.com